Monday, February 28, 2011

Example Of Church Anniversary Themes

Forced break

strike my computer. Muck, he suggested some time, but the last few weeks it has become very bad. I can barely open web pages, blogs are illustrated with many photos taboo for me, not to mention the comment letter and it is quite large, no longer enjoy it on at all. Because I am overcome by the intense feeling that is sometimes to pick up the hammer and it properly times to tell the opinion. Yes, and so now then tried some and directed, that is the next 1 to 2 weeks I'll be without internet and then it has somehow its advantages.

My computer is on strike. He already worked badly for a long time but during the last weeks he behaved really naughty. Speaking of snail trail while opening an internet site would be an understatement, I could have cleaned the whole house or went for shopping to town in the meantime. He don´t allow me to comment anymore and he still often prefers to switch off completely when I only tried to leave a certain site. Sometimes I dearly would have loved to fetch a hammer. But now he will be repaired, some things I don´t understand will be tested and that means, too, that for the next one or two weeks I don´t have access to my computer. On one side this are bad news, but not that bad at all I think.


Dadurch kann ich eventuell meinen Frühjahrsputz ganz schnell get behind me,

Maybe now I could quickly finish my spring cleaning,

browse in peace gardening books and plant catalogs for ideas and tips
leisurly read garden books and magazines for new inspirations and suggestions,


get my cellar children back to light and a little feed up,
bring the potted plants from our cellar up and pamper them for a good start,



the first flower seeds on the window sill aussamen (which is always the best part, so beautiful views and expectations of a long and colorful flowering summer),
the first sow flower seeds on my window sills (which is always the best part at this time of year so beautiful views and expectations for a long sweetsmelling colorful and lovely summer),




and when the sun shines I can keep it busy ever get out the pruning shears and snip to start. Right now everything looks terrible out there, brown and mushy, full of old stems and leaves, it tingles already heavily in the fingers finally allowed to do and to be able to.
and if the sun decides to keep on shining brightly garden so I could already start working in the. How sad he looks now after all the snow and the cold and it will be such a pleasure to bring all the shrubs and bushes and soil in good shape once more.





I can see a few new market bags sew in spring colors,
Maybe I will sew some spring colored market bags ,






and many long walks with beautiful Anni make in the woods.
You see, I have many plans for my computer-free time and I hope I'll also use really is. I will miss your blogs, even Ravelry and Flickr, but the days go by so fast and I'm looking forward now to a re-reading with a hopefully quick, timely and well-working computer. Until then!
and have long and joyful with Annie walks in our woods.
So you see, I have many plans how to spend my time computerless, and I will really try to spend it good. I surely will miss to visit your blogs and Ravelry and Flickr, but a fortnight might fly by speedily and I am looking forward meeting you again one day, with a good working and fast computer. See you!







Friday, February 25, 2011

Crossdressing In Ladies Panties

The first copy test as App.

How do I find out as an ambitious young man, if I had creative talent for the communications industry?

A very common method is the copy test, set the number of agencies.

past - around 1995 - then you get the test of agencies sent by mail as an expression.

They were able more or less realistic exercises / briefings from the customer area of the agency, the "fix" it and return it.

now - since about 2000 - you can download at many agencies, this test on their website and then send his effusions by e-mail to the agency.

Since early 2011 there is this test now as an app (I do not want the world first word in your mouth is, to me pompous, but at least there is as yet no copy test app). If you have solved the tasks, you can send them directly through the app to us.

We waited with the publication, about the little bugs here and there to still be rectified.

Today I can finally suggest you test if you want to find out whether an agency is the right environment for your creativity.

The app is available for free on the iTunes Store. Search word "copy test".

All those of you who are critical to my words to copy test at this Body remind comment that we

We have tried to create very realistic exercises / briefings. At the same time used many ways an App, that you represent more creative and free to implement your ideas or can.

I look forward to your feedback. And - know who it will - of course, for your ideas.

Thursday, February 24, 2011

Kappa Interest Letter

Tender aberration.

The advertisement of the purple cow iconography without a doubt. The key visual is so catchy that you almost never see even executed if they met one. Understandable, considering that the marketers had just changed the perception of fundamental in our country.

you have to no less than the estimated Crispin Porter & Bogusky colleagues selected.

The result is now visible on the website of Milka .

me for a prime example of how difficult it can be for an agency to take a nerve when, in the relevant market is not personally at home.

With key messages in a different language you have to really research a lot and give very big trouble if you want to develop a claim that sounds not only in English promising.

The new piece of work for the famous cow of the world the idea is probably that The Germans are not nice to each other. A muffle term and unfriendly people.

a stereotype that they are abroad often had to listen even earlier. Since the 2006 World Cup but it is not met me.

Building on this stereotype, the designers came up with the idea that the purple cow is to persuade the Germans to finally be nicer to each other.

What in the English claim resulted: sweet

Dare to be.

Now you can translate this sentence bad "to you, be sweet sorrow" with.

So had some poor Textersau in an associated agency or one of the translation agencies make the most of it.

Results: wedding up to be tender.

Now this is really a top-heavy and cumbersome statement, which is anyway the patch charm of the film the last bit.

I know the problems of translation of great ideas and thoughts from English very well. We often have very intensive discussions with our British colleagues.

you do not understand sometimes, that certain words in another language, just have a different meaning and distort the meaning.

the arrogance, the world language to be powerful, can then often be fatal in such projects.

Or you have ignored that the German customers the word "tender" for the brand is so important that it must be present at the embassy.

would otherwise not "sweet" yes "delicate"

become Anyway, the movie does not hurt. But he was certainly designed with the intention to do more than that


Tuesday, February 22, 2011

My Dog Has A Blister On His Anus

children, children.

people aged between 13 and 17 years (estimated) tell what they expect from brands and their communications.

you link you want to embed and contact around the clock. But block them (and down blogging) when the marks do something that does not please them.

The children in this video are between the ages of my children - I just do not see her in it.

No question, my children are much more in the net on the go. But whether they would make these claims, I doubt it.

Is this really the broad mass of the target audience of the future that awaits this communication behavior in the future.

Or the desire of a media agency (the one who created the video)?

Tuesday, February 15, 2011

Mount Adn Blade Boats

advertisers are also voters.

is in the Hamburg election campaign in the last week. On Sunday, the citizenship and was elected to inform the new mayor.

Der Spiegel (print edition) described this election campaign yesterday as follows: a clash of zero messages.

The CDU candidate from Heidelberg going on since taking office as successor to the flagship Hanseaten Ole von Beust obviously difficult. Olaf Scholz, the SPD has to do virtually nothing to emerge as the winner (must be quiet and not preach polarizing messages).

Ole von Scholz A campaign is the result.

answered in the last world on Sunday Mr. Ahlhaus then, when asked why he has set up an agency for his campaign: because time was short and mostly with an agency does not improve.

is at Hamburg in such a way as he would on the question to answer why he was not moved by ship or an Airbus,: because the train and arrives at some point.

advertisers are also voters, Mr Ahlhaus. And if it has spread not in the town hall: in Hamburg, there are many of them condemned.

As I said, the SPD has to do actually do anything.

Friday, February 11, 2011

Eagle Scout Project Plans For Building A Bench

finds

.... or "Get out of my heart and find joy." These words have recently occurred to me, as I found in a second-hand shop a small oil painting. I could watch it for hours, I like the soft colors as well, all with a slight undertone faded, and the old-fashioned roses so wonderful. I like it very much, it is full of joy and light and this time I was just at the right time and right place.

"Go forth, my heart, and seek delight ........", those words of Paul Gerhardt just recently came to my mind Not only at summer, the whole year through we can find so much delight in every day, like finding this little oil painting in a second-hand warehouse. The colors so soft and gentle, the roses so very old-fashioned. I love it a lot, it's filled with serenity and light.


.... a wonderful new dish from a recipe from Israel by my favorite cooking blog tried. It is quite straightforward, the ingredients are available everywhere, it worked right the first time and tastes so delicious, and for more, that it is taken firmly into the repertoire.

.... cooking a new recipe from my favorite cooking blog Which Came originally from Israel (the recipe, not the blog!). It's completely easy to make, the ingredients are available in even the tiniest town, it succeded by my first attempt and it's so awfully delicious that it will be an essential part of my future cooking repertoire. (There is a translator at the blog on the left hand side, if you want to try this recipe, too.)

..... saved displayed in the library and flea market in front of the paper container. There, walking into all the books after six months, the books no one wants. It's a fat girl book of 1957 with many short stories about different careers, life in other countries, the right of arranging flowers in vases and such nice things as the heart of politeness. Just the thing for a cup of morning coffee to browse it.
.... our library here has a fleamarket with all the books they either do not need anymore for the library itself or the books Which are given to them by readers. There I found this wonderful book for girls from 1957, a thick book filled with many short stories about different jobs, the life and customs of foreign countries, the best of arranging flowers at home and such lovely things like the politeness of the heart. The perfect company for a coffe moring after a walk with Annie.

.... now quickly put under the melting snow in a bowl outside discovered. I have no idea anymore what I have planted there last fall and whether they will survive the next few frosty nights, but only to see this sign of approaching spring I voted all day happy.
.... almost under the melting snow I have found this garden just yesterday in one of the pots in my. I have no idea what or who they are, what I've planted there last autumn, and no idea Whether they will stand the next width frosty nights. But given their sign of spring filled my heart with gladness the whole day through. And still does.



...... a small shop in Austria, which still sells handkerchiefs. With all the beautiful old colorful flower patterns.
..... on tuesday discovered in Austria. A small shop sells fabric Which still handkerchiefs. So very pretty with their little old flower patterns.




.... and finally made the back part of a master traditional garb. I have long searched for a user manual, and finally a magazine for found. But Kraus law is a pattern that never seemed to grow as much as you also knit. The ranks to shrink and is measured and knits on and we measure again, and still is, has not produced much. But now is the back finished and now I do really like the pattern.

And what were your joys in the last days?
..... for such a long time I was looking for an instruction for a traditional jacket. It really took me some years to find it. In that every shop where I asked for it, the owner always told me so many customers would like to have instructions for real traditional clothes, not the funky modern traditional-style ones, but seemingly no one is producing them anymore. (Which is really sad, especially here in Bavaria, where traditional shop bought clothes are still very often offered.) The jacket is knitted in only knit stitches, a pattern which seemingly don´t grow ever. As often as I measured and then knit again row by row, many of them, it seemed that the back will never end. But now it´s done and while making it I learned to love this pattern. Easy and comfy, one of the best evening knits.

Ad now I would so much love to hear your delights, found during your recent days!



Monday, February 7, 2011

How Is The Ph Of Small Intestine Maintained

A beautiful, sunny day ,........

...... mit Birds are chirping and the first crocuses of the earth, spying and a clear blue sky. But unfortunately, the battery is empty and so I will show you just two older "works".
small pillow, from the remains of Noisy Village and the ripple blanket, actually intended as a Christmas gift, but after 10 weeks of travel in the mail, unfortunately missed the deadline completely. In the photo I see now that I for the flower stems and leaves but rather a darker green should have taken, so you can see them hardly. What I was great fun but these were the belts and I'm thinking of grad mal a cushion to make only borders. However, while my sewing machine up the ghost, thick crochet fabric und Borten waren wohl zu viel für sie, jetzt wird grad entschieden ob sich eine Reparatur noch lohnt oder ob gleich eine neue Maschine nötig ist.

It´s such a wonderfull, sunny day here, the birds are singing, the first points of spring bulbs are already visible and the sky is a pretty clear blue, as the sky in Bavaria should be. I so much wanted to take some pictures for you then, but unfortunately my camera is empty and so I am showing you 2 items I made some time ago.
The little cushions are actually intended to be Christmas presents, but having a long way with the mail and arriving only at the end of January they missed this day completely. Crochet with remnants of my Bullerby- and Ripple-blanket. On the picture I can see now, that I better should have used a much more darker shade of green for the stems and leaves of the flowers, they are hardly visible in this pale shade. What I enjoyed a lot are to use some trims, too, they keep the crochet in place and I would love to make a cushion only with trims one day. They are so happy and colourful. Sadly this was the last item my old sewing machine managed, it was obviously too much for her to sew the thick crochet fabric and the trims, and now I am pondering whether to get her fixed or buy a new one.



Und auch der Rucksack war lange unterwegs und zum Glück noch vor den Kissen genäht. Die Anleitung ist aus dem Buch von Cath Kidston " Nähen , "the letters from her book" favorites "and the pretty flower is of very creative and love Dawn whose blog Sew Ritz-Titzi I admire and love. The little flower is to make very simple and looks class, decorates immensely. For bags and pillows anyway, I can imagine but also good on Flowerpot stuck for green plants, or on the basket, even hair clips.
I have the backpack was fed, as are funny enough in the sewing instructions from Cath Kidston never lined the pockets, I like it but not with food but everything looks the same 'ordinary' from. Also in the photo until I see that my front pocket has become somehow got too big, maybe not measured it exactly, but that's just more room for Krusch and little secrets. And that has probably every girl, regardless of age.

I hope with you, the sun shines today also so beautiful and promising, even our neighbors always say the winter here with us in the mountains can take up to April, are now hoping for an early spring. I'll be a bit of sweeping the patio, it's always amazing what a waste leave the love birds around bird feeders.
I wish you a wonderful day and send many greetings, till next time


This children-rucksack had also a long way to arrive at the recipient and luckily it was sewn before the cushions. The instruction is from Cath Kidstons book " Sew ", the letters for the name from her book " Make " and the pretty flower is made with the instruction of the very talented and very lovely Dawn , whose blog Sew ritzi-titzi I much admire and love. The flower is very easy to make with this very good written instruction and the lots of helping pictures, it looks wonderful and is a great embellishment for nearly everything. Bags and cushions, clued on flower pots or baskets and even on hair pins.
I lined this bag, I find it very strange that Cath Kidston don´t line the bags in her book, with lining in my opinion a bag looks much more neater and finished. Also from this picture I notice that my outside pocket is a bit huge, much more than the one in the book, seems I had not measured as instructed. But so there will be more space for little secrets and tiny items, items every girl owns no matter what age.

I hope the sun is shining for you, too, even our neighbours here who always say that the winter will last in our hills and woods mostly until april are now full of hope for a soon arriving spring. I am going out now to sweep our terrace, it's always Least to read how much 'rubbish' the birds are leaving around their feeding place.
Have a lovely day and my best wishes.

Saturday, February 5, 2011

Can I File My Fafsa With A W2?

United happiness.

Afterwards, everything looks so simple. But it's a pretty difficult way to conduct such a project to fame. For if one opens himself to the path, no one knows whether he will ever be successful.

Our campaign "Stop talking. Start planting " is the example of how an idea much passion, perseverance and some two years needed to attain international fame.

As an already the feeling crept over, the campaign does not come from the quark, it suddenly exploded. No one can explain exactly why. For the idea itself was already a year previously been published. Presumably there were many strands, which we had started in parallel, at once to bear.

Our commitment to Plant-for-the-Planet did not start out of the usually assumed motivation to win medals. It was started because my partner Hermann Waterkamp about 5 years ago a certain Frithjof Finkbeiner and its got crazy about (in the truest sense of the word) initiative.

a man who once sold his company to a more meaningful activity to prescribe than to rake in money. With its Global Marshall Plan Foundation he wanted to create a more just world economic order.

A world in balance.

It is about an improved global structural framework, sustainable development, poverty eradication, environmental protection, justice and consequently a new world economic miracle.

What sounds complicated and complex, was also to communicate difficult and complex. Especially if no budget is available.

But combined with the undiminished enthusiasm of the necessary penetrance, put the Frithjof for his project on the day, kept us in line. This remarkable entrepreneurship had to be Just support.

By chance Frithjof on Plant-for-the-planet has been carefully.

on the brilliantly simple idea to plant as many trees to counteract the CO2 emissions contrary.

and Frithjof had an extra key experience.

He was with politicians and business leaders about his "World in Balance" concern talk and talk, but he found little attention.

presented "Planting Trees" One simple message like, however, of children, a lot has been paid attention. Whether out of politeness, of empathy or emotion?

matter, Frithjof saw his chance with PFTP more results create a better world order than to his Global Marshall Plan Foundation.

ado, he asked a child he believed most likely and quickest to convince them of his concerns. He asked his son Felix.

Their goal: to plant one million trees in one year and found in every country in the world at least a children's ambassador for this project.

Felix was fun (no wonder, with the genes). And the job is done fantastsich. With all the "prices" that are rewarded for it - but also need to pay.

from our campaign idea, "Stop Talking. Start Planting "with the simple bold hand-before-the-mouth-hold-symbolism has now become a campaign, on 2 February from Felix to the United Nations was submitted.

I believe that the success of this message is due to the fatigue of many people, they have developed over the hooey of politicians.

It is not often in the lives of creative people, that such an idea creates a media interest. However, it is mainly driven by its initiators. By Frithof and Felix. The million trees are planted long ago.

means your next destination: Trillion Trees.

The campaign, developed and launched with no budget has now reached a media volume, which for us is even unimaginable.

to help a project on awareness, which can lead to a better world, is a satisfaction that will exceed any creative medal. The sight of the bottom of the video can make a creative really happy for a few moments

job done!

If the knowledge for those who are also welcome to such an idea or want to use such a project that you can predict the success very difficult. Even if we do so-called communications experts always as we know it: the uncertainty accompanied up incessantly. And the longer fails to the success, the harder is the follow through.

Who wants to bring an idea to world fame and committed to pro bono for such a task that needs a lot of patience and dedication.

Both, however, is easier if one believes themselves to the cause.

already planted a tree?



Tuesday, February 1, 2011

Alter Ego Conditioner

True creative courage.

A few months ago I had in our agency one of these usual introductory talks with a director.

These meetings, I'm very happy. The personal relationship between creative director and can affect a rotation significantly. And so it is for me to exercise due diligence, the person behind the role to feel before I start a job impart.

So I escape the unpleasant - not, unfortunately, in today's rare - situation, meet the director of PPM in the first person - in order to possibly determine that the chemistry between us is not true.

said in introductory conversation, I met Kai Very that after several years in the U.S. will again foothold in Europe.

addition to his role with better commercials that time he mentioned a documentary film project that he was currently in the final production.

Now it's done and it made me spontaneously fascinated

Skateistan.

This film is about a skateboarding school in Afghanistan.

your face founding goes something like this: An innocent Americans accompanied by the year 2007, his girlfriend, who is a social worker in Kabul. The man is skateboarding freak. In order to make himself useful, he begins after a while, the children in Kabul to teach skateboarding.

feels the couple, that connect and create peace force this activity among children of different tribes, and founded a skateboard school.

had at the beginning of the skateboard teachers bring the board in secret to the country. Meanwhile, the project has made a name around the world so that at least no more smuggling necessary.

When Kai learns of the very enterprise he is so fascinated that he appeals to spontaneously make a film about the project.

Without budget. But with a lot of empathy and enthusiasm.

people risk their lives to carry a message to the world.

that's real creative courage.

(And do not think as many gold hunters, the product in the film show not possible).


Sunday, January 30, 2011

Getting Waxed While The Yeast Infection

The Lotus Eater Award in transmission.

Creative Director A friend told me over lunch the other day that he has taken a new budget by another CD in the agency.

he was of said customer greeted with the words: "Come only over when it's about medals or can we with you sometimes talk about our day's work?".

This event characterizes the dilemma in which the agency handlebars are today.

It is a lyre, which is abgenudelt especially in this very blog, but for the uninitiated is the understanding of love in brief, that awards are for many agencies is a central image instrument.

First, to the press, which constantly focuses Rankings and Awards to be as creative agency in the conversation (I will not complain, we ourselves have benefited this year especially it).

At other but also to get better employees. Good creative (but also quite good consultants) prefer to go to an agency that is for "horny creation known.

Now we all know that this "horny work" consists of 70% of artificial creation.

work created especially for competitions. In any combination whatsoever (briefings on real or self-initiated briefings and customer contacts).

I like to call the latter "gay-sauna-creation" (because it was a golden time for all Medicare an indication of a gay sauna).

Clearly, awards are a high-revving engine for a Agency such as ours, because they motivate employees. Especially in the creation. Thus, these employees bring

much energy on ideas for their gold. A lot of energy means a lot of time. As a result, the Awards of particularly infatuated creative baking their daily operations too pragmatic. In the worst case (see above) they were not interested in it.

more infatuation with an agency prevails, the greater the risk of piston seizure.

That with which an agency makes its money (and, incidentally, the golden boys), carelessly is being processed. Particularly fatal, because I am convinced that many briefings with more commitment and perseverance also would allow for better ideas.

But perseverance is called time. And of course, professional gold hunters prefer to spend their precious minutes with creative projects that show you more and easier opportunities Award.

As an agency head can only make certain that the balance is in the teams. And the finding that of the creation engine is suffering from overheating, do not be left to the customer.

The art of an agency still produce briefings on real ideas that make the customer the desired effect. And if it is ideal to win these ideas nor prices.

Friday, January 28, 2011

Who Is The Next Member Of Straw Hat

favorite actors windows

From time to time, we are always times in Munich, go a little big city air tank, run a little hype and a lot of people, a little in the English Garden, discover old quarters again, have a coffee and Indian food and since the dog with us entry to museums, cinemas and theaters is now precluded from content ourselves with extensive window-shopping.

Every now and then we love to go to Munich Which is not very far away from our home, to nose some city air, to be surrounded by a lot of people and hustle and bustle, for a walk in the English Garden, for walking our old paths, for a nice cup of coffee in the afternoon and a hot and delicious curry for dinner. All the things we don´t have here in our little town, sometimes it´s really splendid to leave our quiet country home for a few hours. And because with a dog always on our side it is forbidden for us to visit museums, cinemas or theatres, but we don´t mind and enjoy some window shopping instead.


Zwei Schaufenster müssen wir uns immer unbedingt ansehen, sie sind praktisch der Höhepunkt eines Münchenbesuchs für mich. Sie gehören to Nia Dressing Room in Schwabing, I have never been there before and I did not like, always surprising and always inspiring. What inspires me most is not fashion, but the wonderful wonderful old things which can not even sell, but are really just decoration, but this mix of old and new me excited again. Do you know that feeling when you see something and it all starts to tingle in you to because it is so beautiful?

And there is one shop where we always, always have to have a look at the windows, it's the Nia Dressing Room windows and it's never disappoint me. Every visit Again I am completely charmed by them. Frankly said I am not so much interested in the fashion shown there, it's the lovely old thing which combined with it, Which items are not for sale, just for admiring. I so much love this mixture of old and new, and they always manage to cling together so well. Do you know this feeling, when you see something and immediately feel very warm and cozy inside, when you know this is exactly what suits your own taste?

ask you to look at that curtain fabric alone, I know the pattern but with red and green, but blue I've never seen it and like it even better.
Take a look at those vintage curtain fabric, is not it marvelous? I know this pattern with red and green, but I have never seen it before with such a pretty blue sky and I love this color mix even better.


yes I like all these old things terribly much, but I think it's often difficult to find the right balance so as not everything is easy just to look 'old' can be. In combination with new things, whether clothes or jewelry or other articles, gets everything for me but a new face, it is a happy mix and colorful as the lives of all just what a really well liked, no matter from what time.
I have a real soft spot for old things, but I also often find it a bit difficulty to find the best balance for them without making everything look simply 'old'. But combining them with new items, no matter WEATHER it's fashion or jewelery or anything else, then everything gets a new look, a cheerful mix and colorful as life should be, taking only what you really love no matter which decade it is from .








Actually, yes I need to write anything, because either you like it or not. And if you like it, then you will enjoy it and look anyway and do his own thoughts. I like it very much anyway well and gives me many new ideas. And hopefully you like it.
Actually I do not have to comment every picture, simply because either one likes this mixture or not. But if you like it, then surely you only want to look and get your own inspiration. And I so much hope you will like it, too.





Sunday, January 16, 2011

Any Like Denise Milani ?

about the quality of an agency.

The word to which it now this is explained in 99% of all the briefings that you get from customers. It is the term that can judge us as private people, the products and services that we take every day to deliver. It brings the creative edge of despair, that they once again write about what they should. It is the buzzword in our industry.

It says: quality.

In a country like Germany, leaving this quality course to chance. Since the ISO standard is now ubiquitous in many areas.

quality seems to us to be perceived more easily identifiable when talking about screws for people. (Would you be so intense deal, then one set sure that there are as enormous quality differences).

But it wrong all those who think quality is an objectively measurable condition.

quality is a measure of individual perception and expectation of each customer. For the one is a Dacia 9999 € for good quality. For the other a scrap heap.

one has as a provider of products or services, understand first, that the quality of their own goods from the assessment of clients, one is an important step further.

Even as an agency.

define how customers the quality of an agency? Is there a greatest common denominator?

Is creativity the bar? The success of advertising? The willingness of the Service Agency?

What you put as head of the Focus?

With my creativity I do not award creativity, but I mean the absolute will to solve a task as creative and unusual that they will do the job. Regardless of how one views the personal taste, the internal political processes and the expectation of the customer.

concrete example: I take part in a pitch and present a concept of which I am sure that it meets the briefing 100%, but possibly not in accordance with the Taste of the customer (such as too provocative, too polarizing, too far away from the product, etc.). I increase the risk, not to get the job.

With the success of advertising, I think that one is doing anything to the customer's expectations (and often the expectations of market research) to use. This can mean, to develop concepts that do not meet their own creative ideal line.

concrete example: I take part in a pitch and I am sure that a testimonial campaign will test the design Marktforschuung cut very successful. So I choose this approach, although the campaign creatively not meet my expectations. But I want the job must have.

With my service I stand, that one is putting on an agency to respond to the specific characteristics of each customer. This can be delivered on time (no matter whether one is convinced of the work until then), always be kind (even if you get an unwarranted in the face) and this may be true, make all the internal political situation. Whoever is always taken into account, believes so secure the goodwill of the customer.

concrete example: A customer is uncertain and a decision can be developed for a briefing so many different alternatives, so it must not be set. He has all the options open to his boss (the CMA Strategy - Cover my as). Although leading the agency to frustration, inefficiencies and contradictions, the attempt is to provide customers what they want.

Many readers will think now, as an agency, I try to meet all three criteria.

The satisfaction of a customer can indeed exist and that he expects an agency to meet its expectations not just , but also, a positive surprise.

We are back to the core point. Each individual customer defines quality differently.

Whether I buy a car or hire an agency, as a customer was always a very personal expectations.

Agency for handlebars is to figure out not only these expectations, but they vote with their own quality philosophy.

are the key criteria: first

To accept that customers define quality and to find out what their individual requirements (permanent customer orientation).

second This quality to supply as that before his mirror image may still exist (authenticity).

Only those who provide creative than a quality with which he - and large - is self-satisfied, can remain over the long haul a serious talking to customers. Who

great luck and skill has that puts more emphasis on state 2 and can fulfill condition 1.

These findings are now certainly not science. But the beginning is a good opportunity to remind myself that one again.

Friday, January 14, 2011

How To Make Home Made Muay Thai Pads

was the appetite for color

I usually leave in January is still a bit of winter decoration in the house. Mas Although all cleared away at Epiphany, but a few twigs and pine cones, snow and winter cottage children remain distributed or on the windowsills and shelves. But by the time rain and mild air, I can not see anything, I got the appetite for color and light, just for spring.



Usually in January, I still keep some winter decoration in my home. The tree and all the Christmas decoration is brought into the cellar again on Epiphany, but some fir-cones and-twigs, winter, children and candle houses are still on my window sills and shelves. But not this year, I am so much longing for bright colors, flowers and open windows already. Maybe that's simply because of the rain much during the last days, the rapidly melting snow and the air outside border.




Despite the tepid breeze, it is out there but sad and duster, and above all incredibly loud. It sounds as if a busy highway directly runs near our front door. However, no Scuttling cars and trucks, but the rushing water that flows down from the mountain, hundreds of sparkling rivers carve their way down the slopes of the valley and Anni the new sounds are very scary. Our small puddle in the garden, we like to call 'pond', has now spread to half the lawn and pats everywhere and it drips. This is all a bit scary, because all of the many water überflutet die Straßen und Dörfer unter uns, kleine Bäche sind zu Flüße geworden und die Feuerwehren sind im Dauereinsatz.



Outside it is still dark and gloomy, heavy rain clouds are always darkening the sky and it´s also terribly noisy. A noise which sounds as if a motorway is right in front of our garden, but it´s not the traffic which caused this loudness, it´s the water of hundreds of suddenly appeared and very lively brooks which now are running down to the valley. That´s a bit frightening, because this is so much water and so much twigs and stones they carry with them and this all will overflow the villages on the food of our hills.


The house, however, it is peaceful and quiet, this special quiet atmosphere in January often brings with it, as if the world actually still asleep. In the city there are already signs of spring primroses and others and I could not resist and I got home a little spring fever brought. For sure we get fresh snow again, it is again determined icy cold, but now for the first time I'd not think'd dream of flowers and bees and butterflies.
I wish you all a wonderful weekend, especially those who live down in the valleys and in river valleys and plains: it spends comfortably dry in houses, we hope that the Schlimmste bald überstanden ist.
Inside the house it is quiet and peaceful, that certain silence and slowly atmosphere of January which means the world is still asleep. Down in town there are already colourful primulas and other promising spring bulbs availabel and I couldn´t resist to buy some. Of course, there will be more snow this winter and of course we will have another couple of very cold days, but at the moment I don´t want to think of it, at the moment I want to dream a bit of flowers and bees and butterflys.
Have a lovely weekend, and especially the ones of you who live down in the valleys, may it be a comfortable weekend in 'dry' houses.



Thursday, January 6, 2011

Hot Flash With Dizziness

eyes.

There are films that are simply outstanding well-designed and made. Best way to not show the strength of a product, without showing the product.

inside a class.



film "The Chase" for Intel. Agency: Venables Bell & Partners , San Francisco.

Wednesday, January 5, 2011

How To Cut Adaa Churidar

The 12-month project

I write passionately lists. For all the things I'd like to do, I should make and which must be made. And if I'm this grad, then for one or two or more other plans yet, too. Thus my lists are always a mile long, difficult to achieve. They are often like huge mountains in front of me and cripple me so much that I often do not know where to start and therefore realize only in the rarest cases. I would rather write a new list.



I am completely obsessed with writing lists. I love to write them so much, long lists about all the things I would love to do, things I should do and then finally the things that really had to be done. My lists are long, much too long, and whenever I read them with so many items on them, they paralize me, it's seems that this hills are too high for me to climb, that I do not even know where to start . Sun I rarely make them come true, I better start to write down a new list.




Recently I was in a bookstore, and as such was a pretty big stack with the book "The Happiness Project. And of course I had to take it in hand and I browse. What I was absolutely fascinated by this book was not to find true happiness, but so simple yet ingenious division in 12 months. Each month the author has taken a different task in attack and thus found at the end of happiness.

Hoff at least I, since I bought it.



Just lately I was in a bookstore and there was a big pile of the book "The Happinezz Project. Of course, the pile was tempting and so I leafed through the book and found the most wonderful and brilliant idea in it. The author parted one year into months, and every month she made a certain project to become happy. (And I hope that she finally was, I had not bought the book.)



very inspired am I then went home and could not wait to finally rest my next completely new list to write. Why only was I myself have never been in such a simple solution! So all the things I've written that I like to do this year and wants to have done, and did they then distributed in each month. Remains are all pretty clear and above all my time, I employ a whole month with a specific project, while all especially 11 months, I did not have to worry about. Ingenious, right? Sun I can even unpopular things like all the cobwebs from the cellar windows, remove no more burden to April, while freu ich mich schon, daß ich im gleichen Monat ein neues Blumenbeet vor der Terrasse anlegen werde.



I was so excited that I nearly flyed back home to write my next list. With all the things I want to make, achieve and have to do this year. Then I devided it in 12 months and tadah, the lists per month are very short now, really managable. Why had I never before thought of such a simple but surely very effectful solution! Now I will have one full month to concentrate on a certain project and above all, full eleven months to forget it, to spend no single thought on it. So brilliant, such a touch of genious. Now even the most worst things like cleaning the windows in the cellar with all their hundred of cobwebs are not worrying me until April, and in the same month I will dig a new flower bed and this is so wonderful to looking forward.



So I then start the new year with the best plans and lists, this month is the first time birthday gifts to it. And anything else. I've rarely been so free me and yet so full of energy felt. I have the feeling these days I can make now all I've ever made, month after month. The new year starts really good. And I hope for you too!


I have started into the new year with best plans and lists, this month I will concentrate only on some birthday gifts. Nothing else. That's so very reliefing, I think I never before felt so liberated and at the same filled with energy. Now I have the feeling I could manage and finish everything I have ever written on one of my lists. Month by month. This was a very good start into the New Year for me and I hope and wish that yours was so, too!




Monday, January 3, 2011

Difference Between Pffs And Ppo

Communications 2011 - what's the point?

The social media can have an experienced person like me crazy. Again and again, new links to articles by high-ranking digital prophets who prophesy of advertising and advertising agencies for an early demise.

It's not about campaigns, it's about communication platforms for marketing and product ideas. It's no longer about the consumer to educate, but to integrate it and use it.

Yawn. Understood. Long.

I'm still not sure if the well respected professionals that preach the (mostly representatives of the digital guild), this formal Apoklaypse awaited only its core business even more want to give meaning.

Let us therefore make the annual start of a fundamental question: What is our job?

The point is to develop relevant messages for brands and in the right channels so as to transport the target groups that deal with it. The better the idea, the better works of this transport.

Then is it possible even that the target groups to spread the message in their networks further. And go into dialogue with the brand.

These "messages" can certainly be more frequent in the future market, marketing and product ideas or product present ideas - instead of just the blunt use of posters and advertisements.

But this is nothing new.

As the inventor of ideas and concepts we need to employ in the future, perhaps more than ever with how the audience really "true." We can no longer leave the media alone.

What message. In what place. At what time. And with the potential of cross-linking (some tasks "want" no networking, but only delivered). Who is there still differs between online and offline, has in fact a problem. I know but really no one who does not.

So I'm so with the intention of the new year, me of the digital and social media apocalyptists the communication not to be crazy.

The first thing I encountered this year in a prominent communication is the also a very simple poster, which reports on the current levels (on page 137).

Well, the good old poster.

With a strong idea, it also creates a dinosaur of the action taken or in various blogs and online forums.

As if we did not do this all by now.

fresh to the creating. I wish you good ideas.




















Wikileaks. Butterfly does not.


communications for a sanitary napkin from a small agency in Pakistan.

The creative mechanism is a good old: body of a current issue in a surprising way, a reference to a product and bring forth the idea out as soon as possible.

How Long To Use Oral Daktarin

The State of the Nation Happy New Year 2011

I am a passionate supporter of democracy, but I ask myself again, democracy does actually still with us? Our Chancellor has boasted of having everything under control, they really mean? I have the impression that she takes care of the big problems (of which perhaps we should sometimes let their fingers) but the problems of the masses left behind. She is excited by the momentary upswing in the industry to try to give the impression that she and her government have their fingers in the game. No, it's just the time when the global economy they have been inundated with their effects, this time for their benefit and our benefit. Sometimes it seems
from, as they would like to take control over Europe. But what about the problems from within the country? The nuclear industry made concessions, the industry will also pampered, but otherwise, for the citizen to show a very different world, especially for the Hartz IV recipients. He is the annoying appendage to the economic recovery. For him, the government has not even the five € ready in time, as would Mrs. von der Leyen like to fight for every cent, while the government is throwing out billions otherwise decided generously and quickly. We have a sense of mission. We are the do-gooders, we save the world. The noise the economic boom we optimistically proclaimed that bring unemployed back to work. First you throw them out because they are too old and at the same time you decide that the pension to 67 will set up and then the employee is suddenly not too old. What kind of a reality thinking. The economy is constantly streamline the process of releasing people, as they call it so elegant. It looks as if the stock of Hartz IV recipients enshrined for all time. They would then provide a fixed cost, such as waste disposal, because the employer while pursuing the goal of producing more unemployed. It contribute profits to defend with the situation on the world market. While the Chancellor praised the thriving economy, while at the same time, this, their engineers are constantly developing new ideas for machines that will tempt even more efficient work and the contractor in the future continue to free up even more workers. A crazy cycle.
And always will grow the number of unemployed, for sure there are people, for sure there are stories, for sure we should not lose sight of, but they disturb the general picture.
it less and less finishing work will be paying into the pension fund. Currently there are more people back into work, it nice to statistics, with hidden will work under what conditions these people, a € jobs, temporary work and low pay. The government controls blindly into a situation in the future pensioners live in poverty. She thinks no intention to change the system of financing the pension funds. It makes no effort to develop new ideas that will meet future requirements. We will be a prosperous country, which also has no other purpose than to manage the misery of its people. No I do not see any constructive perspectives. I see only one move before him. We constantly be kept in fear and terror, the industry is flourishing and rising costs, why? Because the government a false idea of the freedom of the economy. Because the government in this bizarre combination of CDU and FDP does not have the backbone to speak a word of power. It has been important tools in the hand. The railway, the nuclear industry, the energy industry. Over all it has no influence. The government is the balance of his hand slipped, the balance between the interests of its citizens, which would have to be very front and the free economy. And at the end of this government is, in my opinion morally no longer entitled to government. It works with a party that has been around for some time below the five-percent hurdle. Normally, the FDP would be under these circumstances never been able to govern with. And yet subject to the whisperings of schwächelden CDU party because they must respect the coalition agreement. Here's something not yet!
sees the moment it sad that no one can get them back onto, no one has seem the strength and resilience, and the parties again to lose long been the main target of the eye: they are there, elected by the people, the interests of the population to represent and to provide for their welfare. Instead, they tear each other apart in power struggles.
And then we have a constitution that binds to the President's hands. He could in an emergency be the man (of course only as a non-party) who speaks a word of power. But, he has not finally determined.
see the moment I have no reason to be proud of this democracy.